At this week's Wyndham Championship in Greensboro, NC, Titleist is once again the overwhelming golf ball of choice among players with 79% of the field (123 players in the field of 156) trusting a Pro V1 or Pro V1x golf ball, more than eight times the nearest competitor with 8% (13 players) and more than all competitors combined.
This week at Sedgefield Country Club, Titleist is also the top choice in the hybrids (25) and irons categories (45). Vokey Design Wedges topped the approach, sand and lob wedge (224) category and Scotty Cameron putters are the choice of more players than any other brand with 61 in play.
This weekend at the Wyndham Championship and again at the Northern Trust, you'll see a lot of yellow bucket and baseball hats in memory of our longtime brand ambassador and friend Jarrod Lyle. Titleist distributed the trademark headwear embroidered with Jarrod's initials to all of the Titleist players on the PGA Tour. In addition, Jarrod's Titleist staff bag and clubs will be placed on the first tee at both events.
Titleist also donated hats to the Challenge organization, Jarrod's charity of choice in Australia that supports children with cancer. Challenge is selling the limited edition yellow hats through its website https://www.challenge.org.au/, with the proceeds from the sale of the hats going to Challenge, who in turn, is supporting the Lyle family.
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Just two months after their official PGA Tour launch, the momentum continues to build at the Wyndham Championship for new Titleist TS drivers. Of the 36 players gaming a Titleist driver at the event, 21 are playing a new TS model (TS2: 9 | TS3: 12).
To date, 127 different players have put a new Titleist TS driver in play across the worldwide professional tours. Click here for a full listing.
Each week, more and more players are also making the switch to new TS2 and TS3 fairway metals. Of the 59 Titleist fairway metals in play at the Wyndham, 21 were gaming a new TS model (TS2: 11 | TS3: 9).
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