For over twelve years, Lucas Bro has played a key role at Titleist helping shape it’s fitting and methodology practices. In 2013 Lucas joined the Titleist club fitting team through the mobile fitting...
Table of Contents What is a Mini Driver? What’s Different About the Titleist GT280 Mini Driver? Who Should Play a Mini Driver? (Part 1 - Players Who Struggle with Driver) Who Should Play a Mini...
Table of ContentsIntroduction: The Physics Behind Ball FlightDimples and Their Role in FlightThe Science of Optimized Ball FlightDifferences Between Titleist Golf Ball ModelsHow Dimple Design...
The Titleist White Box has become a symbol of the next level of golf ball innovation and a critical step in our development process as we gather detailed feedback and validation from Tour players and...
Face Angle is the horizontal direction in which the club face points at impact. Face angle is expressed in terms of degrees right or left of the target line. Club path influences the initial direction...
The Launch Direction of a golf shot is defined by Trackman® as the horizontal direction of movement of the golf ball’s center of gravity immediately after leaving the club face. It is typically...
The Target Line is an imaginary line projected onto the ground that extends through the golf ball to the intended target.
According to TrackMan®, Swing Plane is the vertical angle between the ground and the orbit that the club head travels on during the bottom portion of the swing arc. Swing plane is similar to what golf...
What is a blended iron set and is it right for your golf game? Luke Kerr-Dineen stopped by the Titleist...
Scotty Cameron putters are designed with a variety of neck, shaft and bend configurations not only to give...
Table of ContentsIntroduction: The Physics Behind Ball FlightDimples and Their Role in FlightThe Science of...
There's more than one way to swing a golf club. In fact, there are infinite ways to swing but finding the most...
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